We bridge our graduates to corporates, agencies, startups, & SMEs.

How does it work?

A fully live-to-date industry curriculum

With the fast evolution of the industry, we believe that the best teaching comes from practitioners who are applying the very skills that they teach.

A person-centric career coaching process

Your career is a personal endeavour. Work with our career coach to identify your strengths and map a trajectory that aligns with your goals.

A programs team that walks with you

We are in this because it’s awesome to see learners flourish (truly!). Our team stands with you in the ups and downs of the journey.

Learn Digital Marketing Skills

Marketing Strategy

Master the skills to design and execute marketing strategies that achieve business outcomes. You will learn to create data-driven marketing plans, optimise each stage of the funnel for engagements and conversions, and guide customers from awareness to purchase.

Content Marketing

Create engaging marketing content that communicates a brand’s promise and value. Applying tools like ChatGPT and Midjourney, you will learn how to effectively and efficiently create consistent and on-brand content across multiple marketing channels.

Social Media

Tap into the unique audiences and experiences of Facebook, Instagram, and TikTok to effectively reach your customers. Learn how to craft platform-specific marketing strategies, measure performance, and optimise efforts for continuous improvement.

Paid Ads

Learn to set up and manage ad campaigns across Google, Meta, and TikTok. Through live dashboards, learn how to design ad strategies, target user groups, track performances, manage budgets, and make real-time adjustments to optimise cost-per-lead.

Email Marketing

Unlock the potential of email marketing in community building and lead nurturing. Applying tools like Mailchimp and HubSpot, master the skills in audience segmentation, targeted copywriting, performance optimisation, email automation, and workflow creation.

Search Engine Optimisation

Learn how to optimise website infrastructure and content to increase inbound search traffic. Using tools like Semrush and Google Analytics, develop the skills in identifying and targeting keywords, analysing site performance, and enhancing user engagement.

Integrated Campaigns

Apply everything you’ve learnt on a Capstone project where you design, execute, and report on an integrated marketing campaign. Dive into the interplay and intricacies between different marketing channels to help the client achieve its business objectives.

Meet Your Panel of Marketing Experts

Alexis Cheong
Strategy Consultant at designory
Bringing with her 15 years of experience as a communications strategist in creative and design fields, Alexis is passionate about guiding organisations in harnessing the power of social media for effective communications.
Cassandra Ong
Founder of OtterHalf
Having led marketing functions in venture-backed startups for over a decade, Cass now runs OtterHalf, an award winning agency focused on supporting growth stage tech firms through strategic digital marketing expertise.
Riddhi Parekh
Independent Digital Marketing Consultant
With 8 years of experience in paid ads, performance marketing, and strategic campaign management, Riddhi is committed to helping sustainability focussed organisations adopt data-driven marketing practices.
Suzanne Ho
Marketing Manager at FocalScope
Combining her expertise in Data Analytics and Digital Marketing, Suzanne specialises in strategic communications and customer acquisition to help B2B SaaS companies drive impactful engagement and outcomes.

Accelerate Your Career

1-on-1 Coaching & Support

Receive personalised, one-on-one guidance from our Career Coach to help you define your goals and take actionable steps towards them.

Acceleration Tools

Gain access to our suite of career development resources in portfolio building, job search techniques, and professional networking.

Interview Practice

Engage in hands-on activities that sharpen your interview skills, giving you the confidence to secure opportunities and negotiate effectively.

Meet your Coach-in-Residence

Audrey Low

Facilitator and Certified Coach

With 15 years of experience in the Southeast Asia tech ecosystem, Audrey excels in providing tailored career coaching and insights, drawing from her extensive experience in talent acquisition. A Professional Certified Coach with the International Coaching Federation, she has worked with companies like ShopBack, Funding Societies, Mothercare, and NUS, shaping culture and talent strategies across corporate and startup sectors.

Course Structure

Blend of Online and In-Person Learning

On top of in-person classes, deepen your learning with our library of online materials comprising video lectures, case studies, and templates crafted by our panel of industry experts. This hybrid approach ensures a comprehensive and flexible learning experience.

Projects, Consultations, and Capstone

Apply your skills to real-world projects and receive feedback from instructors and peers. The course culminates in a capstone project where you develop a comprehensive digital marketing campaign that helps you stand out to potential employers.

Career Coaching and Support

Accelerate your growth with our Coach-in-Residence, who brings extensive experience in talent acquisition and development. Refine your personal brand, sharpen your CV and portfolio, and receive career support until you secure your next digital marketing job.

Payment Options

Choose between Upfront Payment and Outcome-Based Payment,
depending on your needs.

Upfront
Outcome-Based
Upfront Payment
Make deposit payment of $500 to secure your spot

Make remainder payment of $3340 before the start of the course
Chat With Us

Testimonials

Kendrick Chuah
Digital Marketing Executive at GlobalSign APAC

"The Hatch team's involvement includes weekly check-ins and monthly career consultations. Initially skeptical, I now value the practical digital marketing skills I gained. The program meets my expectations in offering applicable skills for beginners or career switchers. Highly recommended for entry into the digital marketing industry. A well-deserved 5-star rating!"

Vattey Tan
Mediahouse Executive

"Joining Hatch's digital marketing program was a pivotal step for me. It involved real-life problem-solving with actual companies, providing me with key digital marketing skills. The curriculum emphasizes practical learning, and instructors offer valuable feedback. The chance to meet like-minded individuals created a nurturing and enriching learning environment, greatly enhancing my personal and professional growth."

Meet Your Program Managers

Yeoh Wan Qing
Co-Founder and Chief Product Officer
Championing accessible pathways to digital careers, Wan Qing is committed to breaking barriers and empowering every individual thrive in the tech industry.
Julia Nazarene
Senior Program Manager
Dedicated to journeying alongside learners as they uncover their potential and strengths, Julia believes in fostering a supportive environment that celebrates growth.

General Questions

Answers to questions related to the program and program outcomes.

Who is this course designed for?

This course is designed for aspiring digital marketers at various stages of their careers. Whether you're a beginner looking to land your first marketing job, a professional aiming to break into senior roles, or someone transitioning into the field, the course provides you with the practical knowledge and hands-on experience to help you succeed.

How long is the course?

The course runs for 72 hours over 8 weeks, with classes held three times a week: Tuesdays and Thursdays from 7 PM to 10 PM, and Saturdays from 10 AM to 1 PM. Learners are also required to go through the online materials beforehand, ensuring you are prepared for the in-person sessions.

How is the course structured?

Our course blends online learning with in-person sessions, both curated by industry practitioners. You'll apply your skills to real-world projects, receiving feedback from classmates and trainers. The course culminates in a capstone project where you'll develop a comprehensive digital marketing campaign, showcasing your abilities to potential employers.

How will the course help me secure a job?

Our curriculum ensures you learn the most up-to-date technical skills, while our career coach helps refine your personal brand and job search strategy. You'll build a strong portfolio through real-world projects and receive ongoing support from our dedicated team until you secure your next digital marketing job.

Questions on Fees and Payment

Answers to questions related to financing and fees.

How should I choose between the two payment options?

Choosing between the two payment options depends on your financial situation and comfort level. The upfront option allows you to pay the full course fee of $3,840 before the program starts, which is lower than the outcome-based payment cap. The outcome-based option offers more flexibility, allowing you to start with minimal upfront cost and pay 10% of your income once you secure a job paying over $2,800, up to a cap of $4,800 or three years post-graduation. Consider which option best aligns with your current finances and future career goals.

Can I switch payment options during the course period?

No, you cannot switch payment options once you've chosen. We encourage you to consider your options carefully before making your decision. If you need help selecting the right option for you, please don't hesitate to contact us.

If I choose the Outcome-Based Payment option, how long do I have to make payments for?

Once you land a job with a salary of $2,800 or more, you'll make monthly payments until you reach a total of $4,800 or three years pass, whichever comes first. Use our calculator or speak to our programs team for precise payment amounts.

What if I cannot find a job that pays above $2,800?

If you don't secure a job paying $2,800 or more within three years of graduation, you won't need to make any payments. The outcome-based payment option is designed to align with your success in the job market.

What if I drop out of the course?

For both payment options, your payment will be pro-rated based on when you drop out. This applies to the upfront fee or the outcome-based payment cap, depending on your chosen option.

→ Ready to launch your career?

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