Intake Open

Inclusive Digital Marketing Training (100 hours)

Inclusive Learning

Train and Place

In-Person Training

Designed for PWDs and PWIDs to gain practical digital marketing skills. In this 100 hour hands-on training, learn about social media, content creation, SEO, and email marketing, culminating in a portfolio project and Demo Day presentation.

Fees start from $368, subsidies available.

Apply Now

Target Audience

Format

Course Description

What You'll Learn

Learning Looks Like

Partner(s)

Investment

Apply Now

Target Audience

People with disabilities who…

Have an interest in learning digital marketing skills
Are seeking sustainable employment
Can navigate a computer independently

People with disabilities who…

Have an interest in learning digital marketing skills
Are seeking sustainable employment
Can navigate a computer independently

Format

100 hour vocational training
1:4 student:instructor ratio
Potential work attachment for those eligible

Course Description

Dip your toes or dive deep (it’s your choice!) into the world of Digital Marketing in this inclusive training, designed to enable learners to take their next bold step towards gainful employment in a buzzing, growing industry ripe with opportunities for budding talent.

In this industry-focussed immersive programme, you’ll learn about the skills you’ll need to take on a career in the field of Digital Marketing in a supportive, small group setting. Each run of this training can be adapted to the abilities and aspirations of its unique cohort. Hatch commits to meeting each learner’s needs, drives towards holistic outcomes that honour each learner’s agency.

What You'll Learn

Digital Marketing Fundamentals

Explore the core principles of digital marketing and storytelling
Identify marketing strategies, tools, and certifications
Discover the ways in which businesses can connect with audiences online

Digital Design & Content Creation

Create professional social media graphics using Canva
Use colour, type, and layout to build a strong brand
Use digital tools to craft engaging content

Social Media Marketing

Understand how social media platforms drive engagement
Build skills in content creation, copywriting, and social strategy
Explore using analytics to measure impact and optimize campaigns

Other modules include: SEO and content marketing, email marketing adn analytics, and workplace readiness.

Digital Marketing Fundamentals

Explore the core principles of digital marketing and storytelling
Identify marketing strategies, tools, and certifications
Discover the ways in which businesses can connect with audiences online

Digital Design & Content Creation

Create professional social media graphics using Canva
Use colour, type, and layout to build a strong brand
Use digital tools to craft engaging content

Social Media Marketing

Understand how social media platforms drive engagement
Build skills in content creation, copywriting, and social strategy
Explore using analytics to measure impact and optimize campaigns

Other modules include: SEO and content marketing, email marketing adn analytics, and workplace readiness.

Learning Looks Like …

Mandatory Exposure Day
An information session and hands-on exercise to assess your suitability for this training. Both learners and parents / social workers / job coaches are encouraged to participate in this session.

100 hour Training
Most sessions will follow this format: Theory Lesson —> Activity —> Recap —> Activity

Capstone Project
Apply what you’ve learned to address a real life problem statement from an industry partner.

Demo Day
Showcase what you’ve learned and created to your classmates, family and friends, and industry partners!

Potential Work Attachment
Eligible learners who’ve successfully completed the training and met all learning milestones will be matched with opportunities for a work attachment.

Mandatory Exposure Day
An information session and hands-on exercise to assess your suitability for this training. Both learners and parents / social workers / job coaches are encouraged to participate in this session.

100 hour Training
Most sessions will follow this format: Theory Lesson —> Activity —> Recap —> Activity

Capstone Project
Apply what you’ve learned to address a real life problem statement from an industry partner.

Demo Day
Showcase what you’ve learned and created to your classmates, family and friends, and industry partners!

Potential Work Attachment
Eligible learners who’ve successfully completed the training and met all learning milestones will be matched with opportunities for a work attachment.

Partner(s)

Investment

$368 after subsidies. For learners with proof of disability who are not full-time students, the course fee after subsidy can be paid by cash, SkillsFuture Credits or PSEA. Scholarships or financial aid can be explored on a case by case basis.

This programme costs $7360 before subsidies, with 95% of fees eligible for subsidies by SG Enable.