Social Media Management for F&B Entrepreneurs

Social Media Management for F&B Entrepreneurs

F&B
F&B
Social Media Management
Social Media Management
In-Person Training
In-Person Training

Designed for F&B marketers and entrepreneurs to go from 0 > 1 in social media management. In this 24 hour training, learn how to manage social media comprehensively for your F&B business.

Fees start from S$174.8, subsidies available.

Designed for F&B marketers and entrepreneurs to go from 0 > 1 in social media management. In this 24 hour training, learn how to manage social media comprehensively for your F&B business.

Fees start from S$174.8, subsidies available.

Target Audience

Target Audience

Anyone working in FNB, interested in how social media can play a role in growing their business or career, such as…

  • Individuals running home-based FNB businesses

  • FNB business owners

  • Social Media Marketing Executives and Managers working in FNB

  • Working professionals looking to make a career switch into social media marketing in the F&B industry

Participants will also need to have:

  • Basic computer literacy

  • Some familiarity with social media platforms

  • Access to internet-connected device for pre-class e-learning

  • Understanding of social media management basics

Anyone working in FNB, interested in how social media can play a role in growing their business or career, such as…

  • Individuals running home-based FNB businesses

  • FNB business owners

  • Social Media Marketing Executives and Managers working in FNB

  • Working professionals looking to make a career switch into social media marketing in the F&B industry

Participants will also need to have:

  • Basic computer literacy

  • Some familiarity with social media platforms

  • Access to internet-connected device for pre-class e-learning

  • Understanding of social media management basics

Format

Format

24 hours of learning time

  • 2 hours, self-directing online learning

  • 20 hours, classroom learning

  • 2 hour in-person assessment

  • Weekday fulltime (3 days) or Weeknight and weekend options available

Next Cohort: May 5-9, 2026 (Tuesday-Friday evenings + Saturday)

Course Description

Course Description

The course equips learners to manage the full suite of social media tools and uses relevant to F&B, including definining metrics and analyse the performance of social media management campaigns to identify opportunities for improvement.

Explore skills and strategies for developing effective campaigns, customer engagement, and content creation.

With practical, relatable training tailored to the challenges and opportunities of the F&B industry, you'll be prepared to navigate the digital landscape with confidence, making a real impact in the world of social media marketing.

What You'll Learn

What You'll Learn

  1. Create and execute comprehensive social media strategies

  • Conduct research on social media platforms and administer social media tools strategically

  • Support clients' social media strategies with data-driven insights

  • Apply effective social media management strategies to manage customer interactions


  1. Manage customers and communities on social media while optimising engagement

  • Handle comments, reviews and other activities expertly

  • Build strong customer relationships on social networks following professional guidelines


  1. Create and optimise content for target audiences using organic and paid methods

  • Develop and curate compelling written and visual content for target audiences

  • Share content effectively across relevant social networks

  • Identify key methodologies in social media analytics and measuring ROI

  • Explain concepts and principles of social media budget management

  • Supervise social media campaign advertising and customer relationship building activities

  1. Create and execute comprehensive social media strategies

  • Conduct research on social media platforms and administer social media tools strategically

  • Support clients' social media strategies with data-driven insights

  • Apply effective social media management strategies to manage customer interactions


  1. Manage customers and communities on social media while optimising engagement

  • Handle comments, reviews and other activities expertly

  • Build strong customer relationships on social networks following professional guidelines


  1. Create and optimise content for target audiences using organic and paid methods

  • Develop and curate compelling written and visual content for target audiences

  • Share content effectively across relevant social networks

  • Identify key methodologies in social media analytics and measuring ROI

  • Explain concepts and principles of social media budget management

  • Supervise social media campaign advertising and customer relationship building activities

Learning Looks Like …

Learning Looks Like …

  • Self-directed pre-class preparation

  • Practical in-person sessions

  • Written assessment and case study

  • Demonstrate comprehensive social media management capabilities for a Food Services business scenario.

Partner(s)

Partner(s)

Investment

Investment

Programme fee: SGD $920 (Course Fee TGS-2023041076)

Any payment plans available?

  1. For self-sponsored Singapore Citizens or PRs ages 21-39 years:

  • SkillsFuture Funding: $644

  • Total Nett Fee: $276

  • GST (9%): $82.80

Total Fee Payable: $358.80


  1. For self-sponsored Singapore Citizens ages 40 years and above:

  • SkillsFuture Funding: $828

  • Total Nett Fee: $92

  • GST (9%): $82.80

Total Fee Payable: $174.80


  1. For Company-sponsored (SMEs) SG Citizens/PRs:

  • SkillsFuture Funding: $828

  • Total Nett Fee: $92

  • GST (9%): $82.80

Total Fee Payable: $174.80

Payment plans available: Self-sponsored individuals may utilize SkillsFuture Credits and Post-Secondary Education Account (PSEA) balances to further offset Net Fees Payable.

Frequently

Frequently
Asked Questions

Asked

Questions

What's the difference between the Social Media Marketing course and Social Media Management course?

Which schedule option should I choose?

Do I need F&B industry experience?

Will I learn about specific tools and platforms?

Is this course recognised?

What is the class size?

Can my company send multiple employees?

What materials or resources are provided?

Is there post-course support?

Can international students or non-Singapore residents take this course?

Hatch is a social venture established in 2018, based in Singapore.

We craft supportive, inclusive end to end employment infrastructure that puts people first.

hello@hatch.sg

+65 8040 4697

The Foundry, 11 Prinsep Link, Singapore 187949

Subscribe to our monthly newsletter

Copyright © 2026 Hatch Technologies. All Rights Reserved.

Hatch is a social venture established in 2018, based in Singapore.

We craft supportive, inclusive end to end employment infrastructure that puts people first.

hello@hatch.sg

+65 8040 4697

The Foundry, 11 Prinsep Link, Singapore 187949

Subscribe to our monthly newsletter

Copyright © 2026 Hatch Technologies. All Rights Reserved.

Hatch is a social venture established in 2018, based in Singapore.

We craft supportive, inclusive end to end employment infrastructure that puts people first.

hello@hatch.sg

+65 8040 4697

The Foundry, 11 Prinsep Link, Singapore 187949

Subscribe to our monthly newsletter

Copyright © 2026 Hatch Technologies. All Rights Reserved.